Are you a newbie to New York’s art scene? Perhaps you’ve recently moved here to pursue those gallery dreams or you’re a tourist on the hunt for the much-hyped art of the city. You’ve got the enthusiasm of 10 interns but you’re just not sure how to behave in a gallery—and I’m here to help you. I’m sharing just a few basic tips with you before you set foot in an NYC gallery.
1. Never, ever, [and I’ll add another for emphasis] EVER—touch the artwork. This might seem like a no-brainer for most, but you’d be surprised how many disregard this obvious rule. During my time working for a gallery, I’ve seen people smear greasy fingerprints on picture frames, attempt to pluck paintings off the wall, and even someone who figured they could sit on the pile of cinderblocks in the middle of the floor (it was a delicate paper sculpture). Always remember that ‘you break it, you buy it,’ is in full effect in all galleries- and they’d love to pin you with a fat bill for any damage you cause to their precious pieces.
2. Taking pictures is surprisingly [usually] okay! This might seem counter-intuitive, considering the warning above. But in most galleries it’s quite alright to snap a photo or two for tourist purposes or even if you’re doing a report for some publication about a certain work or exhibition. However, while you’ll probably be most welcome to take pictures, it is imperative that you ask an employee of the gallery beforehand. Better to courteously ask for and receive permission than to be tackled by an angry 20-something gallery intern (trust me, they have lots of pent-up rage from all the inventory and contact entry they do).
3. Don’t be loud. Like I said, just don’t. Simple tip, but we all need to be reminded. I’m sure seeing the Koons in person is freakin’ amazing and the best thing to ever happen to you, but express your joy with your inside voice.
4. If you’re attending an opening, a few things:
5. A) Don’t be the first person to swoop in on the freebies. This means don’t hog the meager supply of cheese and crackers (someone worked hard to arrange them into the shape of Ai WeiWei’s face!) and you are absolutely never to drink more than two servings of whatever beverage they’re offering. Getting wasted at any event is never cool, so go easy on the free Brooklyn Brewery Lagers.
B) Don’t wear your paint-splattered clothes to the opening- we all know you’re probably an artist just from your presence; no need to wear evidence of your career choice. On the other hand, dressing like you’re going to prom isn’t the best choice either; shoot for a happy medium, something comfy and presentable. You never know who you’ll meet, and that’s in the city in general.
C) (This one goes out to Paint-Splatter Art Guy also) Don’t pass out CD’s or mini samples of your work (you’d be surprised how many people try this)! There is plenty of time for that elsewhere, but we’re here to celebrate the exhibition you see on display. If you happen to have a few business cards on you, that’s obviously normal and acceptable. But handing those out like you’re in Time Square isn’t okay, either.
D) Mingle and socialize! Even if you came by yourself, be bold and outgoing. Chances are a lot of other people came solo as well, so don’t waste your evening being shy. If you’re feeling especially brave, go introduce yourself to the artist(s) featured in the show- no one will ever turn down a compliment on how great, amazing, awesome, cool, talented, prodigious and stylish you think they are.
Lastly, my fifth and final piece of advice: Bask in the presence of the wonderful artwork you’re beholding- don’t just walk through quickly without a single thought! Here I am inviting you to be a complete and total dork. Yes, you can! Start a conversation over a challenging piece of work. If you like it, ask yourself why. If you hate it, ask yourself the same question. The beauty of art is its ability to stimulate minds and provoke thought and emotion in all of us. You don’t need to be some art historian or renowned curator to express your thoughts about artwork- everyone has a brain, so contribute what’s going on in yours.
Of course it goes without saying to have a great time and enjoy the experience- you’re in the greatest city on Earth, so act like it! Enjoy yourself and happy gallery hopping!
-Kelsey Zalimeni
